Wildlife Conservation Network: Strengthening Donor Transparency and Strategic Financial Planning with Martus Solutions
Industry
Nonprofit/Charity
Challenge
Limited financial visibility and manual processes made budgeting slow and finance-dependent. Teams lacked real-time access, making it harder to plan, adapt, and manage funds effectively.
Results
Real-time visibility and collaborative budgeting transformed decision-making. WCN increased transparency, strengthened donor trust, and improved stewardship across programs.
Integration
Sage Intacct
Overview
Wildlife Conservation Network (WCN) advances solutions for wildlife and people to coexist and thrive. By supporting conservation partners and species-focused initiatives around the world, WCN channels donor funding directly to high-impact projects.
As WCN expanded its programs and donor base, the organization recognized the need for increased financial transparency, improved planning processes, and stronger fund stewardship. Partnering with Martus Solutions enabled WCN to transform financial reporting from a bottleneck into a strategic asset that strengthened donor confidence and accelerated their mission’s impact.
The Challenge: Limited Transparency and Finance as a Bottleneck
Before implementing Martus Solutions, WCN faced challenges in financial visibility and planning:
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Limited access to real-time financial data across teams
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Finance operating as a gatekeeper for budget information
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Manual, time-intensive processes to create and update project budgets
Budget creation and updates often required heavy involvement from the finance team. Consolidation of budgets across departments and teams was operationally burdensome and prone to error. Access to financial data was centralized, making it difficult for program leaders and budget managers to proactively plan for special projects, monitor spending in real-time, and strategically deploy funds to the field.
As WCN’s network of partners and supporters grew, so did the need for clearer, more accessible reporting.
The Solution: Integrated Planning and Real-Time Financial Insight
By implementing Martus Solutions alongside their ERP, Sage Intacct, WCN transformed how financial data flows across the organization.
Seamless Integration with Sage Intacct
Financial data now flows directly from WCN’s Sage Intacct system into Martus, eliminating manual reporting processes and reducing administrative lift. What previously required extensive coordination across the team is now integrated into ongoing strategic conversations.
Empowering Strategic Budgeting
With Martus, WCN can:
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Easily plan and budget for special initiatives
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Update projections without heavy finance intervention
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Integrate financial planning directly into cross-departmental discussions
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Expand access to real-time financial information to more team members
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Better align spending with strategic priorities
Budgeting is no longer a standalone finance exercise. With Martus, it’s now embedded in strategic, collaborative decision-making.
The Impact: A Major Leap in Transparency and Stewardship
The most significant transformation has been in financial transparency and access to real-time data.
Martus has enabled WCN to:
This enhanced visibility reinforces WCN’s commitment to financial stewardship. By combining strong storytelling with financial accuracy, WCN has deepened donor confidence and strengthened funding for its mission.
Advancing the Mission
Today, financial planning at WCN no longer slows down the process. Instead, the transparent budgeting process supports their mission execution. Teams collaborate more effectively, leadership makes decisions with greater confidence, and donors receive transparent, impact-driven reporting.
Through its partnership with Martus Solutions, Wildlife Conservation Network has transformed financial data into a strategic advantage — empowering the organization to advance solutions that allow wildlife and people to coexist and thrive.

